The horse manufacturer teaches you how to deal with the off-season of the horse-drawn amusement equipment.
Release date：2018-11-07 Author：智乐游艺 Click：
Method 1. Discover customer needs and satisfy it
When the business of the Malaysian amusement equipment fell, it deeply reflected on its own problems. The owner of amusement equipment manufacturer A chose to plan a leisure area in Zhuma Park, equipped with a special rest area, office area and study area. Through the daily life of some old members, you can take your children for free and enjoy the comfortable and relaxing area, so that tired parents can relax for a while. The reputation of parents is always spreading very quickly, and many new members have been added to the Malaysian Paradise.
A boss believes that capturing the inner needs of parents, features and comfort are key. It should be noted that the parental experience must be carried out on a regular and continuous basis. Only by continuously instilling in the parents, it is necessary to pay attention to personal relaxation and learning during the period of taking the child to receive the corresponding effect.
Method 2. Deeply dig core users
There are still many bosses who can't find the target consumer group of group purchases. They think that group buying is getting harder and harder. B boss is one of them. In fact, most of the group buying customers are hidden in the old members. If you can seize these loyal old members, The contribution to sales will be very large. Therefore, while seizing the old customers' group buying intentions, they can also develop some new group buying customers.
The development of group purchase customers is accumulated step by step. In addition to the original core customers, every time people who come to the Malaysian park are their own potential customers, they must make these limited resources fine, clearly divided and effectively utilized. Based on the accumulation of existing resources, many potential customers can be discovered.
Method 3. Use the promotion to open a different way
C boss's promotion is very good, clear thinking and rich in harvest. He divides the appropriate promotion strategy according to the popularity and selling point of different horse-turning equipment. Through the promotion, he has gained profits and won a large number of loyal new and old customers. . The basis for the promotion of the horse manufacturers is as follows:
The first is “into the store”, as long as the customer enters the store to generate consumption, will send some small gifts, and the gifts are not random, the brand that is being promoted is a good choice, so that not only can attract more consumers to enter the store, but also Promote these promotional brands.
Promptly launch a "limited time buy" promotion. It is well set up in major festivals, because the passenger traffic is relatively large at this time, and the parents' time is relatively concentrated. Not only is there more passenger traffic than the previous ones, but also the opportunity to attract new customers.